In 2019, the IKOR franchise system dissolved, and franchisees suddenly found themselves without a corporate office’s support for their marketing initiatives. Katie Caverly, the owner of IKOR of Charlottesville, turned to WellSpring Marketing to build a localized website that would represent her independent patient advocacy business in Charlottesville, VA.
A year later, when Katie added concierge transportation services to her business, under the banner IKOR Transport, she once again turned to WellSpring Marketing to build her new company’s website.
“Zach has been infinitely helpful in establishing our website and marketing collateral, and in optimizing search results. More importantly, Zach is a trusted advisor – he has insights, experience, and ideas about how to create a brand and deploy it to the world at large. He’s an excellent writer, a thoughtful steward of our public image, and an incredibly responsive and accessible service provider.”
– Katie Caverly, Owner, IKOR of Charlottesville & IKOR Transport