Thoughts & Tangents
Making Social Media Work for Your Small Business
This isn’t going to be one of those posts that tells you to pull together a cross-functional team to determine how to write persona-specific high converting posts or espouses a complex social listening strategy so you can discern the most engaging content. This article is written for small business owners who do everything from accounting to strategic planning. While the
The Easy Way to Optimize Images on WordPress
There’s an easy way to compress your website images, without sacrificing quality so your visitors it the visual experience they want, with the fast page load speeds they expect.
A Medicare Primer for Millennials
Medicare! What an exciting topic! Whether you’re researching Medicare for a class paper or you’re a Bernie Bro who decided they should know something about Medicare before proclaiming it should be “for all” this blog post has all the information you need. If you’re getting ready to assist a grandparent with Medicare’s Open Enrollment Period, this post has six tips
Making the Switch from Mac to Windows
My Mac Mini and I have had a good run, but this past April it was time for a change. The mid-2011 model just couldn’t keep up with the demands of Photoshop and running a local web dev environment put a ton of stress on the system’s resources. So, I headed to the Apple store to purchase a new MacBook
Diving into the Genesis Framework
My very first WordPress website was for myself back in 2007; next came websites for friends and family. In 2011, I formed an LLC, Republic Insights to build websites for political candidates. As I professionalized my operation, one part of WordPress development that became increasingly frustrating was the learning curve that came with each new theme along with trying to
Four WordPress Plugins I Always Use
WordPress is a great content management system for simple to moderately complex websites. I’ve been building WordPress sites since 2007 for everything from candidates running for local office, to a property development company, to a national franchise system. Over the last decade, WordPress has substantially evolved, and my development skillset has become more sophisticated. Today, four WordPress plugins make their