Logo Design
A strong personal brand starts with a recognizable logo. I’ve worked with a number of micro-entrepreneurs and freelancers to help them create logos and begin building their brand. A few of my favorite projects are below.
Graphic Design
This category contains projects which had a heavy graphic design element. From print projects using Adobe InDesign to personal branding projects which relied on Illustrator and Photoshop.
Social Media Graphics
People like pictures. On social media, posts with graphics convert better and receive higher engagement rates. I’ve always enjoyed the collaborative process of working with small business owners to help them create graphics for social media. Below are a handful of social media graphics I’ve created over the years (or more accurately, ones I’ve remembered … Read more
Print Marketing Materials
In 2016, I taught myself Adobe InDesign and began designing IKOR’s printed marketing materials based on feedback from franchisees and input from the corporate leadership team. The result was a completely updated design environment and almost all new copy as well several new graphics I created. Committee-directed design is challenging; however, I was able to … Read more
Motion Graphic Video
This project started out with a franchisee giving me several very short clips of b-roll and asking me to add them to their website and Facebook. A 6-second clip of a receptionist answering the phone isn’t going to catch any traction on Facebook. To accommodate the franchisee’s wish to have video, I went to VideoHive … Read more